Our Position on AI
At PKGD, we believe in the power of human creativity. Our work—whether images, videos, or texts—is the result of thought, exploration, and conceptualization. Artificial intelligence is a valuable tool, but it does not replace the judgment, intuition, or sensitivity of the people behind PKGD.
AI allows us to optimize processes, test hypotheses, and enhance efficiency, but its use must be transparent, responsible, and aligned with our values:
Transparency: We do not deceive our audience. Whenever AI assists in content creation, we will clearly disclose it.
World-Class Quality: AI never replaces our quality standards. Its use must enhance our work, not compromise it.
Producer Owned: Everything we publish is a product of our effort and intellect. AI is a tool, never the direct source of our products.
PKGD’s AI Code of Ethics
1️⃣ AI is our tool, not our creator
Artificial intelligence does not replace human intellect. It assists in shaping ideas and optimizing processes but never replaces creativity or the essence of our work.
2️⃣ Transparency above all
We are always honest about when and how we use AI. Every AI-assisted content piece will include a clear disclosure, whether in images, texts, or videos.
3️⃣ Research, not plagiarism
AI can be used as a research tool but never to replicate content without scrutiny. All AI-generated information is validated and rewritten by a human.
4️⃣ PKGD’s voice is human
The texts we publish are the result of our thinking and style. AI may help structure ideas, refine tone, or summarize information, but it will never write an article from start to finish.
5️⃣ Ethical image creation
We do not use AI to fabricate false realities. AI-generated or modified images will never depict non-existent people or situations as real.
6️⃣ AI-assisted editing is a tool, not a shortcut
In video production, AI only streams specific tasks, such as automated captions or voice-based editing. We will never publish videos fully generated by AI.
7️⃣ Producer Owned: Our work belongs to us
Everything created at PKGD—texts, videos, or images—results from our effort and knowledge. AI is a support tool, not the primary source of our work.
8️⃣ No deepfakes or misleading content
PKGD does not use AI to mislead, alter reality maliciously, or produce deceptive content.
9️⃣ AI serves creativity, not the other way around
AI allows us to expand ideas, test concepts, and improve workflows. However, it does not replace intuition, interpretation, or the ability to tell meaningful stories.
🔟 Evolving with responsibility
Our AI policies are not static. We continuously review and adjust our stance as technology advances, always staying true to our values of Transparency, World-Class, and Producer-Owned.
Final Thoughts
We believe that AI should enhance creativity, not replace it. Its evolution challenges us to be more critical, strategic, and responsible in how we integrate it into our work.
PKGD will continue to refine its AI policies as technology evolves, always maintaining the authenticity and quality that define us.
On our cover, we had to use AI to remove Luis Angel, the Producer of EL ATEO. No humans were harmed or completely erased in this process. 😊
This article was developed using a question-based process designed with artificial intelligence (ChatGPT), aimed at organizing and expanding ideas initially established by the author.
