Where We’ll Be in 2026

In 2026, PKGD Group will be on the road and behind the bar at some of the most influential agave focused gatherings across the U.S. From industry defining conferences to cultural festivals and intimate tastings, these events bring together producers, bartenders, retailers, media, and agave enthusiasts who are shaping the present and future of Mexican spirits.

Our presence across cities like New Orleans, Los Angeles, Austin, Phoenix, Chicago, New York, and beyond reflects a shared goal. To be part of the conversations that matter. These festivals are more than tastings. They are spaces for education, connection, and cultural exchange, where heritage meets innovation and stories are poured as generously as the spirits themselves.

Throughout 2026, PKGD Group will engage with communities that value craftsmanship, origin, and intention. Whether highlighting tequila and mezcal, exploring broader agave traditions, or participating in cross category culinary and cocktail platforms, each event represents an opportunity to strengthen relationships, share knowledge, and continue building a more thoughtful and collaborative agave industry.

Explore the full list of events and detailed information in the image below. We look forward to seeing you along the way.

¡Salud!

BRAND FILMS

G4 BLANCO

G4 REPOSADO

DIA DE MUERTOS

EL ATEO

ULTRAMUNDO

EL ACABO

PALOMO

This article was structured with the assistance of artificial intelligence (ChatGPT). All content is based on human input and editorial oversight. For more details on how PKGD integrates AI responsibly, please refer to our AI Policy.

At PKGD, we continue investing in brand-led storytelling, creating work designed not only to perform, but to build long-term brand equity.

tequila town

Miami, FL
Jan 22 – Feb 28

Details

mexico in a bottle

Washington, DC
Tucson, Arizona
Chicago, Illinois
San Diego, California
San Francisco, California

Details

sip tequila

Stuart, FL
January 31

Details

arte agave

Phoenix, AZ
Miami, FL
Los Angeles, CA
Chicago, IL

Washington, DC
Atlanta, GA
Austin, TX
New York, NY

Details

tequila fest

Houston, TX
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Details

All Things Agave

Chicago, IL
 May 28 - 29

Details

bcb

Brooklyn, NY
 June 9–10

Details

SABOR Y CULTURA

Long Island, NY
 -------

Details

Tales Cocktail

New Orleans, LA
July 19–24

Details

SALUD AMIGOS

Long Beach, CA
Mid-summer

Details

tequila fest dallas

Dallas, TX
May 16

Details

tequila festival

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Details

taco fest

Scottsdale, AZ
 October 2026

Details

good juice

Austin, TX
November 2026

Details

food and wine

Charleston, SC
March 4–8

Details

tequila town

 Los Angeles, CA
September 2026

Details

This article was structured with the assistance of artificial intelligence (ChatGPT). All content is based on human input and editorial oversight. For more details on how PKGD integrates AI responsibly, please refer to our AI Policy.

Forever alone, but well accompanied.

Mezcal Ultramundo, served straight. Comfort food without guilt. Yo Perreo Sola on repeat. No judgments, no interruptions. Just the Super Bowl, exactly your way.
Partner-ship

Some games are better when you watch them together. A smoky cocktail in hand, matching jerseys on, and your Ojitos Lindos by your side. Between plays, glances say more than words. Built on timing, chemistry, and knowing you’re on the same side.
Pet-ship

Certain moments are better with a teammate who never complains, a frozen margarita in hand and your furry jersey‑wearing friend by your side.
Family-ship

Family, music, and a little chaos. Cantaritos, sombreros, matracas, and Debí tirar más fotos keeping the memories alive. This is your Super Bowl crew.
Friend-ship

Games are better when you watch them with friends who make every moment a reason to laugh. Raicilla in hand, hats on, trompeta ready, and Me Fui de Vacaciones setting the soundtrack for the chaos.
By
Lore Elorriaga
Published On
2026-01-02

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